DESIGNED TO BRING YOUR

HAIR BACK TO LIFE

Yvette Perez founded Vida with a clear vision—to promote fuller, healthier hair through the power of natural ingredients. With the support of her daughter, Qiana, and son, Shamel, Vida began formulating high-quality hair care products enriched with healing plants and organic nutrients.

TODAY, WITH OVER 150,000 SATISFIED CUSTOMERS WORLDWIDE, VIDA HAS DELIVERED REMARKABLE RESULTS, EARNING COUNTLESS HEARTFELT TESTIMONIALS. 

Our products have supported individuals experiencing hair concerns such as alopecia, telogen effluvium, balding, postpartum hair loss, and general hair thinning. Vida has played a pivotal role in restoring hair health for people of all ages, including children, adults, and even cancer patients undergoing chemotherapy.

However, Vida is more than just a collection of effective formulas—it is a brand built on passion, dedication, and a commitment to excellence. Yvette, Qiana, and Shamel take pride in every product, ensuring that each formulation embodies the highest standards of quality and care.

OUR MISSION: RESTORING CONFIDENCE THROUGH HEALTHY HAIR

At Vida, we believe hair is more than just an aesthetic feature—it is deeply connected to self-confidence and well-being. That is why we meticulously select each healing plant and organic ingredient, ensuring that our products nourish, strengthen, and revitalize hair, leaving it resilient, healthy, and radiant.


To explore real success stories and transformations, visit our Instagram @vida and browse the hashtags #VidaVictory and #VidaBringingHairBackToLife.


Join us in our mission to restore hair health and confidence—experience the Vida difference today.

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  • 150K HAPPY CUSTOMERS

    We love to hear your Vida hair story!

  • GIRL POWER

    We are proud to be female owned and made in the USA.

  • FAMILY OWNED

    Family owned and operated since 2015

  • MADE WITH LOVE

    Made with the healing power of all-natural products

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